About the American Express Gold Card <<>> American Express landed on our shores in 1954 to open their first Australian travel office. Although this might have been in lieu of the 1956 Olympic Games hosted in Melbourne, they chose to remain beyond the event. In 1974 American Express launched their first Australian Dollar charge card. This also heralded the start of a sustained effort to become good Australian corporate citizens through initiatives such as preserving the Rock Art complex at Burrup and the introduction of a wide range of affinity cards aimed at supporting environmental, sport and professional causes. >
Since 1974, American Express has been diligently adding to their Australian product stable - first only charge cards and then, from 1987 onwards, credit cards. Their first credit card was the Optima. Still in circulation today, the Optima could be seen as the parent of the ever popular, classic American Express Gold Card.
Having been associated with travel in one way or another since their inception in 1850, it is hardly surprising that American Express travel rewards are native to each and every card they issue. Who is best suited to the American Express Gold Card?The American Express Gold Card comes with a points-based incentive scheme that can be used as American Express travel rewards, redeemed for shopping and entertainment purposes or applied as a credit to your account. As a result, the card is a perfect for those discerning credit card users who are able to rack up points quickly - either by making big purchases or by frequent use. Since the interest rates on the American Express Gold Card are low, you can carry balances as and when you need to without incurring great expense.
To qualify for the American Express Gold Card, you need a good credit rating. You also need to be an Australian citizen or resident, and receive an annual income of at least A$40,000 per year.
Some Key Features of the American Express Gold CardRenowned for their pioneering mindset, American Express adds value to their customers by remaining in step with changing consumer credit needs and requirements. The salient features of their American Express Gold Card product bear testimony to this drive.
American Express offers truly flexible reward schemes. Holders of the American Express Gold Card have a choice between two rewards schemes, namely Choices and Ascent:
The Choices package allows you to redeem your points for travel, entertainment or shopping.
If you opt for the Ascent Package instead, you enjoy all the benefits of Choices plus American Express travel rewards*. The use of your American Express travel rewards is not dependent on blackout dates and seat restrictions.
The points and American Express travel rewards you earn under both American Express Gold Card programmes, are not subject to expiry dates and no cap is imposed on the amount of points or miles you can accumulate. In keeping with the promise of flexibility, American Express will allow you to apply the points you earned as a credit on your American Express Gold Card, if that is your choice.
The American Express Gold Card also offers: - No annual fee for the first year. If you spend more than A$18,000, the A$77 fee for the subsequent year is waived.
- High credit limits of up to A$50,000
- Full internet banking capability
- Automatic rewards � 1 point per A$ spent on your American Express Gold Card. Bonus points can also be earned when you use your card with bonus partners.
- Membership Home Loan Package
- Emergency Card Replacement
- Fraud protection
- 55 days grace period
*To use the American Express travel rewards, you need to belong to an applicable frequent flyer programme. See tems on the AMEX credit card application page
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